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Exercise 6 - 1 1 ( Algo ) Segmented Income Statement [ LO 6 - 4 ] Wingate Company, a wholesale distributor of electronic equipment,

Exercise 6-11(Algo) Segmented Income Statement [LO6-4]
Wingate Company, a wholesale distributor of electronic equipment, has been experiencing losses as shown by its most recent monthly contribution format income statement:
Sales $ 1,664,000
Variable expenses 661,420
Contribution margin 1,002,580
Fixed expenses 1,103,000
Net operating income (loss) $ (100,420)
In an effort to resolve the problem, the company wants to prepare an income statement segmented by division. Accordingly, the Accounting Department provided the following information:
Division
East Central West
Sales $ 414,000 $ 680,000 $ 570,000
Variable expenses as a percentage of sales 48%32%43%
Traceable fixed expenses $ 258,000 $ 331,000 $ 207,000
Required:
1. Prepare a contribution format income statement segmented by divisions.
2-a. The Marketing Department believes increasing the West Division's monthly advertising by $23,000 will increase that division's sales by 17%. Assuming these estimates are accurate, how much would the company's net operating income increase (decrease) if the proposal is implemented?
2-b. Would you recommend the increased advertising?$23,000 will increase that division's sales by 17%. Assuming these estimates are accurate, how
much would the company's net operating income increase (decrease) if the proposal is
implemented?
2-b. Would you recommend the increased advertising?
Complete this question by entering your answers in the tabs below.
Required 1
Required 2B
Prepare a contribution format income statement segmented by divisions.
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