EXERCISE 7B Diagram an Existing and Proposed Organizational Chart for McDonald's Purpose Organizational structure matters because being well organized is vital for success in all aspects of business (and personal) endeavors. This exercise gives you experience developing an existing organiza-tional chart for a company and, based on the chapter guidelines, proposing a new and improved design tora m. rea do companies publicly provide an organizational chart, but neany s. publicly hela firms provide a list of their top executives in the annual Form 10K, as does McDonald's. Based on that document, McDonald's top management team is as follows: Chris Kempczinski, President and CEO Lucy Brady, SVP, Chief Digital Customer Engagement Officer (female) Heidi Capozzi, EVP, Global Chief People Officer (female) Francesca DeBiase, EVP, Chief Supply Chain Officer (female) Katie Beirne Fallon, EVP and Chief Global Impact Officer (female) Piotr Jucha, SVP, Global Restaurant Development