EXHIBITS 3

Balanced Scorecard Current Goals Email Income Statement Balance Sheet

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Based on the annual goals of GW Clubs & Gears, select from the option lists provided the best financial and nonfinancial measures for each objective below. Each choice may be used once, more than once, or not at all.

Objective		Financial measures		Nonfinancial measures
1. Increase productivity
2. Increase sales
3. Prompt delivery
4. New product introduction
5. Improve employee competence
GW Clubs & Gear Balanced Scorecard
Financial Perspective
Objectives		Performance Measures		Targets		Initiatives
Increase sales		Quarterly sales growth		Increase 10%		1. Open new stores 2. Improve sales in current stores
Customer Perspective
Objectives		Performance Measures		Targets		Initiatives
Prompt delivery		Shipping expenses and on-time delivery rate		On-time delivery rate of 95%		1. Open more distribution centers 2. Change shipping carrier
Internal Business Processes
Objectives		Performance Measures		Targets		Initiatives
New product introduction		Research and development (R&D) costs		Create two new products		1. Hire new creative director 2. Increase R&D funding
Objectives		Performance Measures		Targets		Initiatives
Increase productivity		Output per machine hour		Increase 10%		1. Upgrade machinery 2. Train employees
Learning and Growth
Objectives		Performance Measures		Targets		Initiatives
Improve employee competence		Training costs		Increase 20%		1. Evaluate training options 2. Communicate training goals to employees

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GW Clubs & Gear
Income Statement
November 30, Year 2
Sales	$14,321,000
Less: returns and allowances	142,000
Net sales	$14,179,000
Cost of goods sold	9,561,000
Gross profit	$4,618,000
Selling & administrative expenses	2,024,000
Income from operations

To: Avery Jackson, Accounting Budget Manager

From: Thomas Lane, Controller

Subject: Current Goals

Date: September, Year 2

Hi Avery,