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Experiment with various classification methods and propose a final model for identifying customers who will respond to the targeted marketing. Your report should include a
Experiment with various classification methods and propose a final model for identifying customers who will respond to the targeted marketing.
Your report should include a chart of the Class 1 and Class 0 error rates for various values of the cutoff probability.
Recommend a cutoff probability value. For the test set, what is the overall error rate at this value? What are the Class 1 and Class 0 error rates at this value?
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