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Explain and identify in details the steps of the Motivational Model Process ( Steps are: 1. Unfulfilled needs or wants. 2. Tension. 3. Drive. 4.

Explain and identify in details the steps of the Motivational Model Process ( Steps are: 1. Unfulfilled needs or wants. 2. Tension. 3. Drive. 4. Behavior. 5. Goal fulfillment )? Describe how consumers are motivated to buy? Give an example of a consumer who are motivated to buy? 


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