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Explain consumer buying behavior process for ANY ONE of the following categories, elaborating the various stages in the consumer buying decision process. While answering do

Explain consumer buying behavior process for ANY ONE of the following categories,

elaborating the various stages in the consumer buying decision process. While answering do keep

in mind the various psychological processes that an individual might go through while arriving at

the buying decision.

A) Designer Dress by Manish Malhotra

B) Weekend Homes at Beach/Hill Station

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