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Explain disadvantages of internationalizing start-up (potentially born global)firms against larger, more established and local firms? Discuss possibleways how a potential born global firm can overcome
Explain disadvantages of internationalizing start-up (potentially born global)firms against larger, more established and local firms? Discuss possibleways how a potential born global firm can overcome these disadvantages?
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Authors: Charles W. Lamb, Joe F. Hair, Carl McDaniel
12th edition
111182164X, 978-1133708582, 1133708587, 978-1111821647
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