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Explain how cost volume profit analysis can help a business improve their profitability? * Managerial decision making * Reliability of its results * Innovations *

Explain how cost volume profit analysis can help a business improve their profitability? * Managerial decision making * Reliability of its results * Innovations * Competitors * Changes in customer preferences * Changes * Profit/ Loss * Sales increase/decrease * Total contribution margin * Operating income * Customer loyalty * Promotions * Fixed/ variable costs

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