Explain strategy in an elevator pitch. First, an elevator pitch is something you can say in the span of an elevator ride (7-10 seconds). I'll give you 15 seconds. Write an elevator pitch that explains what you've learned and how you can make a difference. You've learned strategy for 10 weeks, and it's easy to lose track of all that you have learned. Now let's see if you can distill it to 15 seconds.