Explain: The proposed Balanced Scorecard that includes four perspectives: financial, customers, internal operation, and learning and growth. For each of the four perspectives of Balanced Scorecard, include two specific and relevant performance measures. $($hint: the performance measures must be specific and relevant to your chosen company$$s strategy, goals, objectives, operation, etc.$).$ on Costa Group

$-$ The explanation of why each specific performance measure in the proposed Balanced Scorecard is crucial for the company.

$-$ The discussion of two possible challenges the company may face in implementing your proposed Balanced Scorecard and recommendation on how to address the challenges.

The explanation of whether both short$-$term and long$-$term incentives are important to improve the motivation of the company$$s employees$/$managers$/$executives$.$ Support your argument by providing at least two examples of short$-$term and long$-$term incentives $($thus$,$ four examples in total$)$ that are important for your chosen company.