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Explain the role of 'Jurisdiction clause' and how does it help in resolving disputes. Why 'arbitration' is the most convenient method of resolving disputes? Why
- Explain the role of 'Jurisdiction clause' and how does it help in resolving disputes. Why 'arbitration' is the most convenient method of resolving disputes?
- Why would you use 'secondary information'? Describe the sources and limitations of these data.
- What is a 'Total Product' and describe its relevance for global marketing efforts? Describe the Issue of 'standardized versus adapted products. In what situations 'standardization' approach will be justified?
- Describe the factors affecting price determination. How government actions can affect pricing decisions?
- What are the various problems a firm faces in promoting products overseas? How 'culture' affects promotion decisions?
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