explain the table below. 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 35 35 25 25 25 25 25 2023 2024 Incremental Research Incremental Special Marketing Growth 2% -50% 2% 2% 2% 2% 2% 2% 2% 2% -50% -50% -50% 214.77 New Sales Marginal Sales (New Sales Original Sales 0.00 New Cost of Sales Marginal Cost of Sales 49.40 0.00 New Direct Marketing 57.99 59.15 29.57 14.79 7.39 0 D 0 0 0 0 0 Old Direct Marketing Marginal Direct Marketing 57.99 0.00 0 New GAA 8.59 Old GRA 8.76 438 219 1.10 0 0 0 0 0 0 0 0 8.59 0.00 Marginal GAA Marginal Cash Flow peetas Marginal NOPAT (60.00) (40.80) NPY explain the table below. 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 35 35 25 25 25 25 25 2023 2024 Incremental Research Incremental Special Marketing Growth 2% -50% 2% 2% 2% 2% 2% 2% 2% 2% -50% -50% -50% 214.77 New Sales Marginal Sales (New Sales Original Sales 0.00 New Cost of Sales Marginal Cost of Sales 49.40 0.00 New Direct Marketing 57.99 59.15 29.57 14.79 7.39 0 D 0 0 0 0 0 Old Direct Marketing Marginal Direct Marketing 57.99 0.00 0 New GAA 8.59 Old GRA 8.76 438 219 1.10 0 0 0 0 0 0 0 0 8.59 0.00 Marginal GAA Marginal Cash Flow peetas Marginal NOPAT (60.00) (40.80) NPY