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Explain the Theoretical Framework and correlation of Food Quality, Food Variety, Price Perception, Environmental Factors, Repeat Patronage and Service Quality on Customer satisfaction in Buffet
Explain the Theoretical Framework and correlation of Food Quality, Food Variety, Price Perception, Environmental Factors, Repeat Patronage and Service Quality on Customer satisfaction in Buffet Restaurant in Macau
Theoretical Framework Service Quality Repeat Patronage & Recommendat ions Food Quality Customer satisfaction Environmental Factors Food Variety Price Perception Figure 1. Factors influencing customer satisfaction in buffet restaurants
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Essentials Of Marketing Research
Authors: Naresh K. Malhotra
1st Global Edition
1292060166, 9781292060163
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