Question: Explain why descriptive analytics would be beneficial for the sales and marketing functional area of Boeing. Provide an example of how each of the following

Explain why descriptive analytics would be beneficial for the sales and marketing functional area of Boeing.

Provide an example of how each of the following BA (business analytics) tools could be used by
the sales and marketing functional area of Boeing:
(i) Online analytical processing (OLAP) also known as multidimensional analysis
(ii) Data mining
(iii) What-if Analysis (using decision-support systems, DSS)

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