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Explain why franchisor and franchisees have different perspectives regarding the value of data on retail operations. Both want to sell product to the customer so
Explain why franchisor and franchisees have different perspectives regarding the value of data on retail operations. Both want to sell product to the customer so why is there conflict? Prior to a solution being found, who was at fault - the OEM (in this case, GM), the dealers, CDK, others, or no one? Explain.
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Sports Finance And Management Real Estate Entertainment And The Remaking Of The Business
Authors: Jason A. Winfree, Mark S. Rosentraub, Brian M Mills
1st Edition
1439844712, 9781439844717
