EXPLOIT THE IDENTIFIED MARKET INEFFICIENCY OR PRODUCT DEFICIENCY: REPORT

You have been assessing market inefficiencies and product deficiencies in the financial services sector. Through this research you have identified particular opportunity for an INNOVATIVE FINTECH Product or Service which you believe has significant commercial potential and offers considerable scalability.

Following your CEOs attendance at recent FinTech conference, your company has been approached by high-profile European Venture Capital (VC) firm which is considering opening new Fintech fund and you have been offered the opportunity to present to their Investment Committee.

You now have the opportunity to pitch an investment proposal for your newly developed FinTech product/service in order to attract the investment required to support the potential of founding Fintech focussed business in this sector which you have previously analysed and assessed.

You are required to prepare an investment proposal which can be presented to the VC.

The document should define and describe in detail your proposed solution (product or service) and differentiate your product/service from existing products/applications. You should clearly establish your unique selling point ("USP") to your potential investors. The 'value proposition' for your FINTECH solution should also be concisely articulated. Any technical issues pertaining to the opportunity should be discussed

The proposal should quantify the market opportunity for your proposed product/service, and you should articulate clear roadmap to scaling the business in order to exploit the opportunity.

Finally, the proposal should propose clear, justified offer to the VC in return for the required investment.