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f you do the Hlfiger case, make sure to answer the following question at the end of your summary and analysis: Why do you think
f you do the Hlfiger case, make sure to answer the following question at the end of your summary and analysis: Why do you think Hilfiger failed to conduct a full search? Do you think HIlfiger's marketing harmed ISCYRA? Why is ISCYRA pursuing the case on appeal? What happened in this case? What legal principles resolved the case? What mistakes were made in this case and by who? What business lessons can be learned from this case?
f you do the Hlfiger case, make sure to answer the following question at the end of your summary and analysis: Why do you think Hilfiger failed to conduct a full search? Do you think HIlfiger's marketing harmed ISCYRA? Why is ISCYRA pursuing the case on appeal? What happened in this case? What legal principles resolved the case?
What mistakes were made in this case and by who?
What business lessons can be learned from this case?
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Transportation A Global Supply Chain Perspective
Authors: John J. Coyle, Robert A. Novak, Brian Gibson, Edward J. Bard
8th edition
978-1133592969
