Fan experience is a major point of emphasis in live sporting events. There are a lot of ways to increase fan experience and below I will list a few of them. One of the better ways to increase fan experience is decreasing wait times during events. There are a lot of ways to do this, but it starts at the entrance to the event. Digital tickets are a great way to decrease wait times. It is a quick scan a go. Another way to decrease wait times is pre ordering concession food on a digital app. Another way to increase the fan experience is creating fan experiences before the event. Some places have kid zones where they can do obstacle courses or interactive activities. There are also small museums that give the history of the team. Lastly, giving season ticketholders perks are a good way to keep them connected and coming back each season. These perks could include free parking, a special entrance gate for quick entry, discounts on food, etc. Some mistakes that sports organizations make with fan experiences include ignoring fan surveys. Surveys are a way to know what the fan is thinking. Those surveys need to be