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Feather Friends, Inc., distributes a high-quality wooden birdhouse that sells for $120 per unit. Variable expenses are $60.00 per unit, and fixed expenses total $160,000

Feather Friends, Inc., distributes a high-quality wooden birdhouse that sells for $120 per unit. Variable expenses are $60.00 per unit, and fixed expenses total $160,000 per year. Its operating results for last year were as follows:

Sales $ 3,000,000
Variable expenses 1,500,000
Contribution margin 1,500,000
Fixed expenses 160,000
Net operating income $ 1,340,000

The sales manager is convinced that a 14% reduction in the selling price, combined with a $64,000 increase in advertising, would increase this year's unit sales by 25%.

If the sales manager is right, what would be this year's net operating income if his ideas are implemented?

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