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FFC Portfolio Average monthly returns are a follows: Factor Portfolio Average monthly returns Average Monthly Returns Mkt - r _ f 0 . 6 1
FFC Portfolio Average monthly returns are a follows:
Factor Portfolio Average monthly returns Average Monthly Returns
Mkt rf
SMB
HML
PRYR
You are considering making an investment in a project in the fast food industry and you believe that the project has the same level of nondiversifiable risk as investing in McDonald's stock. Your estimate of the four factor betas are:
Factor Beta estimate
Mkt
SMB
HML
PRYR
Using these estimates, and the fact that the monthly riskfree rate is what is your cost of capital?
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