Financial analysis can be defined as the process of assessing the financial condition of a firm. It can be very useful in understanding the financial position of a company. There are varieties of ratios that can be used for this purpose but each has it benefits and limitations.

Select two ratios you think are the most valuable when trying to understand the financial condition of a company and explain why you have selected them. Then use those ratios to assess two publicly traded US companies listed on the NASDAQ stock market.

What do these ratios tell you about how investors assess the future prospects of these companies?

*Make sure your selected companies are different than your classmates.

Search the SEU library or the Internet for an academic or industry-related article. Select an article that relates to these concepts and explain how it relates to doing business in Saudi Arabia.

For your discussion post, your first step is to summarize the article in two paragraphs, describing what you think are the most important points made by the authors (remember to use citations where appropriate). For the second step, include the reference listing with a hyperlink to the article. Do not copy the article into your post and limit your summary to two paragraphs. Let your instructor know if you have any questions and enjoy your search.