Financial planning has grown in importance and as a profession in the recent past compared to other professions. Identify four (4) reasons for the growing importance of personal financial planning as a service industry. A financial planner is required to comply with the suitability rule when providing quality advice to a client. Explain the requirements of the suitability rule, and how a financial planner can ensure that they satisfy the suitability rule. Financial planning has grown in importance and as a profession in the recent past compared to other professions. Identify four (4) reasons for the growing importance of personal financial planning as a service industry. A financial planner is required to comply with the suitability rule when providing quality advice to a client. Explain the requirements of the suitability rule, and how a financial planner can ensure that they satisfy the suitability rule