Financial Position FS Ratings	Stability Position(SP) Ratings
Leverage debt equity 2.0	Price elasticity of demand -4.0
Liquidity (current ratio) 4.0	Competitive pressure -4.0
Return on assets 5.0	Barriers to entry into market -3.0
Earnings per share 6.0	Seasonality -5.0
Net income 3.0	Technological Changes -4.0
Competitive Position (CP)	Industry Position(IP)
Diversified -0.2	Industry regulation 4.0
Control over suppliers and distributors -0.4	Profit potential 3.0
Market share -2.0	Ease of entry into market 4.0
Technological -2.0	Growth potential 8.0
Financial Position FS Ratings	Stability Position(SP) Ratings
Leverage debt equity 2.0	Price elasticity of demand -4.0
Liquidity (current ratio) 4.0	Competitive pressure -4.0
Return on assets 5.0	Barriers to entry into market -3.0
Earnings per share 6.0	Seasonality -5.0
Net income 3.0	Technological Changes -4.0
Competitive Position (CP)	Industry Position(IP)
Diversified -0.2	Industry regulation 4.0
Control over suppliers and distributors -0.4	Profit potential 3.0
Market share -2.0	Ease of entry into market 4.0
Technological -2.0	Growth potential 8.0

STRATEGIC MANAGEMENT

W] Documents - Microsoft Word PICTURE TOOLS ? FILE HOME INSERT DESIGN PAGE LAYOUT REFERENCES MAILINGS REVIEW VIEW EndNote X8 Foxit PDF PDFTE FORMAT Sign in Cut Calibri (Body) 11 - A A * ab A EST AL D AaBbCcDc AaBbCcDc AaBbc Aabbcc AaB Aabbccc EB Copy Find - ac Replace Select- Paste B I Uabe x x A - aly , A > 1 Normal Title 1 No Spac... Heading 1 Heading 2 Subtitle Format Painter Clipboard Font Paragraph Styles Editing H G L 1 3 QUESTION 1 (20 MARKS] Strategic Position and Action Evaluation (SPACE) Matrix provide important determinants of firm's overall strategic position. Below is factors retrieve from Internal Factor Evaluation (IFE) matrix and External Factor Evaluation (EFE) matrix of Alternatives Company. Ratings Financial Position (FS) Leverage (debt to equity) Liquidity (current ratio) Return on assets Ratings Stability Position (SP) 2.0 Price elasticity of deman 4.0 Competitive pressure 5.0 Barriers to entry into market 6.0 Seasonality 3.0 Technological changes Caminos pet share Net income Ratingsldustry Position (IP) Ratings Coac Position (CP) bivere c3 Contolog Cippliers and stributors 20 Industry regulation 120 3.0 Profa potential 220221 20Ease of entry into market Market 24.0 Techo de mon how We Growth potential 0.0 PAGE 1 OF 1 O WORDS PENGLISH (UNITED STATES) 148% Screensh... N BPQ3233 ... W Documen... W Docume... - ENG 1:23 PM 06-Feb-22 W] Documents - Microsoft Word PICTURE TOOLS ? - FILE HOME INSERT DESIGN PAGE LAYOUT REFERENCES MAILINGS REVIEW VIEW EndNote X8 Foxit PDF PDFTE FORMAT Sign in Cut Calibri (Body) 11 - A * ab A EST AL EB Copy 1 No Spac... Heading 1 Heading 2 x A - ab A , > 1 Normal Title Subtitle Find - ac Replace Select Editing Paste B I Uabe x Format Painter Clipboard H 5 Font Paragraph Styles L 1 (a) Develop a SPACE matrix for Alternative Company. [10 Marks) [C01, PO1, C4] (b) Propose TWO (2) strategies action plan for Alternative Company strategic implications where its directional vector. [10 Marks] (C01, PO1, C4) PAGE 1 OF 1 O WORDS ENGLISH (UNITED STATES) 148% Screensh... N W BPQ3233 ... W Documen... W Docume... - ENG 1:23 PM 06-Feb-22 W] Documents - Microsoft Word PICTURE TOOLS ? FILE HOME INSERT DESIGN PAGE LAYOUT REFERENCES MAILINGS REVIEW VIEW EndNote X8 Foxit PDF PDFTE FORMAT Sign in Cut Calibri (Body) 11 - A A * ab A EST AL D AaBbCcDc AaBbCcDc AaBbc Aabbcc AaB Aabbccc EB Copy Find - ac Replace Select- Paste B I Uabe x x A - aly , A > 1 Normal Title 1 No Spac... Heading 1 Heading 2 Subtitle Format Painter Clipboard Font Paragraph Styles Editing H G L 1 3 QUESTION 1 (20 MARKS] Strategic Position and Action Evaluation (SPACE) Matrix provide important determinants of firm's overall strategic position. Below is factors retrieve from Internal Factor Evaluation (IFE) matrix and External Factor Evaluation (EFE) matrix of Alternatives Company. Ratings Financial Position (FS) Leverage (debt to equity) Liquidity (current ratio) Return on assets Ratings Stability Position (SP) 2.0 Price elasticity of deman 4.0 Competitive pressure 5.0 Barriers to entry into market 6.0 Seasonality 3.0 Technological changes Caminos pet share Net income Ratingsldustry Position (IP) Ratings Coac Position (CP) bivere c3 Contolog Cippliers and stributors 20 Industry regulation 120 3.0 Profa potential 220221 20Ease of entry into market Market 24.0 Techo de mon how We Growth potential 0.0 PAGE 1 OF 1 O WORDS PENGLISH (UNITED STATES) 148% Screensh... N BPQ3233 ... W Documen... W Docume... - ENG 1:23 PM 06-Feb-22 W] Documents - Microsoft Word PICTURE TOOLS ? - FILE HOME INSERT DESIGN PAGE LAYOUT REFERENCES MAILINGS REVIEW VIEW EndNote X8 Foxit PDF PDFTE FORMAT Sign in Cut Calibri (Body) 11 - A * ab A EST AL EB Copy 1 No Spac... Heading 1 Heading 2 x A - ab A , > 1 Normal Title Subtitle Find - ac Replace Select Editing Paste B I Uabe x Format Painter Clipboard H 5 Font Paragraph Styles L 1 (a) Develop a SPACE matrix for Alternative Company. [10 Marks) [C01, PO1, C4] (b) Propose TWO (2) strategies action plan for Alternative Company strategic implications where its directional vector. [10 Marks] (C01, PO1, C4) PAGE 1 OF 1 O WORDS ENGLISH (UNITED STATES) 148% Screensh... N W BPQ3233 ... W Documen... W Docume... - ENG 1:23 PM 06-Feb-22