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Financial The following table provides the financial analysis that can be used to calculate the payback for each communication alternative. The project team identified the
Financial The following table provides the financial analysis that can be used to calculate the payback for each communication alternative. The project team identified the benefits of the communication alternatives as an increase in membership and sponsorship revenue and predicted the revenue for each one. For example, the team feels that the personal touch of the In-person alternative will result in greater membership and sponsorship revenue sooner than the Webinar alternative. 40,000 Weblnat Live Video 40005 4000 3 Non-Financial Live Video CriteriaIn person Impact High impact to key Webinar All stakeholders can view All stakeholders will be stakeholders, but limited the webinar, potential to invited, but many will number of stakeholders reach many stakeholders not attend will be reached Some customization can be done for each video No customization Customize Can customize to audience and delivered by an executive in a local language Can be done with Need to hire contracts to May need some Skills technical support do the recording and editing Mammoth staff Exercise Requirements Complete a weighted scoring analysis of the three alternatives using the table below and make a recommendation. Remember, the team did not provide the weighting that is up to you. Criteria Weight In-Person Webinar Live Video Cost Customize Skills Purpose of Exercise Use weighted scoring which is valuable in supporting objective decision making used for project selection. Teamwork and developing skill in consensus-building to establish the importance of each criteria
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