Question
find a food or beverage package that uses labels that you believe are intended to influence the consumer in their purchase. What are your thoughts
find a food or beverage package that uses labels that you believe are intended to influence the consumer in their purchase. What are your thoughts on the tactics used by the brand that you've selected?
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Foundations of Marketing
Authors: William M. Pride, O. C. Ferrell
3rd Edition
618973370, 547154569, 9780618973378, 978-0547154565
