Find an advertisement for your business case study organization. Review their website. Evaluate the target market for your chosen organization. Please note, you need to use demographics, such as age, gender, income level, housing, children, education, etc. Also, please use any other segmentation you think is important, such as trends, preferences, family and friend influences, etc. Please back up your evaluation with support from the ad, website and any other sources. Add the sources to your post. Once you have posted your evaluation, comment on one other evaluation that you do not agree with or that you can segment even further. Support your point of view. Please remember, "everyone" is never the correct answer for target market. If you say that mothers are the target market, that is a big enough population that it would be everyone. If you tell me mothers who live in Palatine, have $50K-$75K income level, 2 children under the age of 10 and drive a Honda van, and graduated from Harper, that is a target market in the making. Target market are the customers that you will be spending your limited marketing budget on reaching. Also, the 80/20 rule applied in marketing too. 80% of your sales comes from 20% of your customers