Fine-Young.Com is a company that has both an online and offline presence allows customers to pick up products from the physical stores while they can place the order online. This model gives flexibility to the business since it is present online for customers who live in areas where they do not have brick-and-mortar stores. You are a pointed as a marketing director for the company and your task is as follows:

-Propose and discuss Multi-Channel Marketing Plan for Fine-Young.Com

-Why do mobile devices may represent such a promising opportunity for marketers in Fine-Young.Com?