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Firms such as Bank of America make significant investments in resources to support their internal and market - oriented activities. When considering the resource -
Firms such as Bank of America make significant investments in resources to support their internal and market oriented activities. When considering the resource based view of the firm, managers should focus on ?to achieve competitive advantage
Firms such as Bank of America make significant investments in resources to support their internal and market oriented activities. When considering the resource based view of the firm, managers should focus on ?to achieve competitive advantage
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