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First, identify a minimum of three sources of secondary data for marketing research. Using the data: Breif Descriptive Summary of 3 data sources that can
First, identify a minimum of three sources of secondary data for marketing research. Using the data:
Breif Descriptive Summary of 3 data sources that can be used to collect secondary data.
- A description of the research design for each of these secondary data sources.
- A description of the type of secondary data each of these sources collects (qualitative/quantitative), with rationale for their use.
- A description of the data collection method used by each of these secondary data sources, with procedures.
- A description of the population used by each data source to collect the secondary data.
- A description of sampling size, frame, and technique used by each data source to collect secondary data.
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