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Fishing Fanatics, Incorporated, produces and sells a number of different fly tying tools. The Delta Division manufactures and distributes a high-quality og vi sells for
Fishing Fanatics, Incorporated, produces and sells a number of different fly tying tools. The Delta Division manufactures and distributes a high-quality og vi sells for $200 per unit Variable expenses are $80 per unit, and fred expenses total $2,100,000 per year. Its operating results for last year were as follows Sales (23,000 units) Variable expenses Contribution margin Fed expenses Operating income $4,600,000 1,240,000 2,760,000 2,100,000 $660,000 Requredt Each question should be answered independently based on the original data: a. What is the break-even point in sales units? b. What is the product's CM ratio? C. Assume the company can reduce variable expenses by $8.00 per unit by renting a new piece of equipment for $150,000 per year. Should the company rent the equipment? Justify your answer by indicating the impact on net income. d. The sales manager is convinced that a 12% reduction in the selling price, combined with a $320,000 increase in advertising, would increase this year's unit sales by 30%. Should the company implement the sales manager's suggestion? In your answer, please indicate by how much will operating income increase or decrease over last year
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