Question
Fitness Pro manufactures and sells 7 different models of fitness equipment. Fitness Pro is contemplating a 7% price cut across all 7 models. It expects
Fitness Pro manufactures and sells 7 different models of fitness equipment. Fitness Pro is contemplating a 7% price cut across all 7 models. It expects the price cut to result in a 12% increase in the number of units sold for models D401, D403, D405, and D407. The other three models (D402, D404, and D406) are expected to see a 6% increase in sales volume. Assess the impact of the price cut on Fitness Pro’s profits and prepare a profit and loss statement.
Model | Sales Price | Variable Costs | Sales Volume |
D401 | $70 | $35 | 3,000 |
D402 | $80 | $40 | 4,500 |
D403 | $90 | $45 | 5,000 |
D404 | $100 | $50 | 3,500 |
D405 | $110 | $55 | 2,800 |
D406 | $120 | $60 | 2,200 |
D407 | $130 | $65 | 1,800 |
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