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Focus strategies can be effective business - level strategies to the extent that a firm can match their goods and services to specific niche markets.

Focus strategies can be effective business-level strategies to the extent that a firm can match their goods and services to specific niche markets. Select an organization or firm that you are associated with and describe three different demographics they could target that have not been targeted by them to establish a focus strategy. Explain why you selected each specific demographic and what impact it would have on the niche market?

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