FOR 100 PATIENTS IN THE COACHING PROGRAM: Prevention Cost of Coaching Subjects without Subjects with Coaching Cost of Program Hypertension (n) Hypertension (n) Program Medication Total Costs Cycle 1 100 $5,000 $0 $5,000 Cycle 2 90 10 $5,000 $5,000 $ 10,000 Cycle 3 81 19 $5,000 $9,500 $ 14,500 Cycle 4 Cycle 5 Total FOR 100 PATIENTS WITHOUT THE COACHING PROGRAM: Prevention Cost of Coaching Subjects without Subjects with Coaching Cost of Program Hypertension (n) Hypertension (n) Program Medication Total Costs Cycle 1 100 $0 $0 $0 Cycle 2 80 20 $0 $ 10,000 $ 10,000 Cycle 3 64 36 $0 $18,000 $ 18,000 Cycle 4 Cycle 5 Total