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For a graphic apparel brand for Optimistic or Good Vibes Only A mission/vision statement How- how are you going to differentiate your company from others

For a graphic apparel brand for "Optimistic" or "Good Vibes Only"

  1. A mission/vision statement
  2. How- how are you going to differentiate your company from others
  3. What- decide on what your specific product line would be
  4. Who is the customer profile and a customer narrative
  5. How would you structure your business and why?

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