For all organizations, especially public-traded companies, one of the main goals of the organization is to maximize the value of the firm. Is maximizing the value of the firm is an appropriate goal? Consider an organization's CSR program, does maximizing the value of the firm come at the cost of the CSR program? Consider Apple and Microsoft, Apple is a company that does not have a rigorous CSR program. Instead, they focus on maximizing the most profits possible. On the other hand, Microsoft and Bill Gates is one of the most "giving" companies in the business world today. Which scenario is better for society and the organization?