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For each of the products below, identify the target market. Be specific. For example, the target market for Just For Men hair color could be

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For each of the products below, identify the target market. Be specific. For example, the target market for Just For Men hair color could be broadly defined as "men:" However, by analyzing the potential users and characteristics, a narrower market segment can be defined-men, over 40 , involved romantic relationship, with some amount of disposable income, who care about looking younger. Product/Service Target Market 1. Lipitor prescription drug 2. Uglystik spinning reel (for fishing) 3. Luvs disposable diaper 4. Avon cosmetics 5. Cesar gourmet canned dog food 6. First-class airline ticket to London 7. Set of twin-sized bed linens 8. Sterling silver flatware, one setting 9. Hummer SUV

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