For each option, consider: Which city to operate in and why. The advantages and disadvantages of your option and include solutions to mitigate the disadvantages If you're group is analyzing a 3PL option, discuss which strategies you will use to create a collaborative relationship with the 3PL. Be sure to discuss the differences between expectations and how you will manage those expectations. If you're group is analyzing a private option, discuss which strategies you will use to create a collaborative relationship with the transportation carriers you will use to deliver your orders. Be sure to discuss the criteria you will use to choose transportation carriers and how you will measure their performance