For Ford Motor Company

Present a summary the technique SWOT Analysis Present a SWOT analysis using a table format, and briefly discuss key items set forth in the table. Use proper table numbering and headings in accordance with APA style. Place a note at the end of the table setting forth the source of the material presented in the table. Balanced Scorecard Present the Balanced Scorecard, and related Critical Success Factor, technique in depth in narrative form. 1. Explain in detail the BSC, and related CSFs. 2. Fully describe the BSC and CSF components. 3. Explain how the BSC works and how firms employ the BSC/CSFs. 4. Review the advantages and disadvantages of using the BSC/CSFs. This section should fully inform a reader as to all aspects of the BSC/CSF technique. (This section should be deeply researched and presented with multiple literature citations). It should include journal articles by Kaplan and Norton. This is the seminal publication: Kaplan, R. S., and Norton, D. (1992). The balanced scorecard: Measures that drive performance. Harvard Business Review, 70(1), 7179. Also, present a table with appropriate columns summarizing measures under each CSF and place a note at the bottom of the table setting forth the source of the material presented in the table. Critical Success Factors Discuss important CSFs set forth in the table in the previous section, including why they were selected and why they are important to chosen company success Evaluation of Critical Success Factors Evaluate the organization to determine if the company is meeting the critical success factors.