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For frequent itemsets { {A, B}, { C}}, show the difference between the Confidence c vs the Interest Factor (Lift) for the Association Rule {A,

For frequent itemsets { {A, B}, { C}}, show the difference between the Confidence c vs the Interest Factor (Lift) for the Association Rule {A, B} ===;, { C}. What value does Lift take into account that Confidence does not?

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