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For marketers, one of the benefits of having achieved brand loyalty is 1 ) greater concern about competitors' actions. increased price sensitivity among loyal customers.

For marketers, one of the benefits of having achieved brand loyalty is
1) greater concern about competitors' actions.
increased price sensitivity among loyal customers.
few worries about copyright infringement.
lower marketing costs associated with reaching loyal customers.
5) increase in brand equity that is guaranteed over the life of the product.
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