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For one of the brand Sony, provide a brief report detailing the brand's use of the following IMC elements: advertising (include recent slogans and media
For one of the brand Sony, provide a brief report detailing the brand's use of the following IMC elements: advertising (include recent slogans and media used), publicity, public relations and sponsorships. What are your thoughts regarding this campaign and the level of integration between the 4 elements?
You will be graded on grammar and spelling in addition to the accuracy and thoroughness of your response.
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