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For senior management during uncertain times, what would be a good short-term corporate strategy?
For senior management during uncertain times, what would be a good short-term corporate strategy?
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During uncertain times senior management needs to adopt a shortterm corporate strategy that focuses on stabilizing the business maintaining operational efficiency and positioning the company to adapt ...Get Instant Access to Expert-Tailored Solutions
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Marketing Research
Authors: V. Kumar, Robert P. Leone, David A. Aaker, George S. Day
13th Edition
1119497639, 978-1119497639
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