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For the New Father's Day Box Set, do a price analysis based on the cost structure. Use information in Exhibit 10, if the same Contribution
For the New Father's Day Box Set, do a price analysis based on the cost structure. Use information in Exhibit 10, if the same Contribution Margin (%) is to be kept, what will the Consumer Price be? If the same Profitability Margin (%) is kept, what will the Consumer Price be
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