For the next six questions, consider the following: Burnside Marketing Research conducted a study for Barker Foods on some designs for a new dry cereal. Three attributes were found to be most influential in determining which cereal had the best taste: ratio of wheat to corn in the cereal flake, type of sweetener (sugar, honey, or artificial), and the presence or absence of flavor bits. Nine children participated in taste tests and provided the following part- worths for the attributes: Assume that the overall utility (sum of part-worths) of the current favorite cereal is 65 for each child. Your job is to design a product that will maximize the share of choices for the nine children in the sample. 1. Suppose that the optimal solution indicates a cereal with high wheat/corn ratio, sugar and n True False For the next six questions, consider the following: Burnside Marketing Research conducted a study for Barker Foods on some designs for a new dry cereal. Three attributes were found to be most influential in determining which cereal had the best taste: ratio of wheat to corn in the cereal flake, type of sweetener (sugar, honey, or artificial), and the presence or absence of flavor bits. Nine children participated in taste tests and provided the following part- worths for the attributes: Assume that the overall utility (sum of part-wlorths) of the current favorite cereal is 65 for each child. Your job is to design a product that will maximize the share of choices for the nine children in the sample. 2. Suppose Child \#4 prefers a particular solution. Then, which of the following children will also Child \#3 Child \#1 Child \#7 None of the others Child \#2 For the next six questions, consider the following: Burnside Marketing Research conducted a study for Barker Foods on some designs for a new dry cereal. Three attributes were found to be most influential in determining which cereal had the best taste: ratio of wheat to corn in the cereal flake, type of sweetener (sugar, honey, or artificial), and the presence or absence of flavor bits. Nine children participated in taste tests and provided the following part- worths for the attributes: Assume that the overall utility (sum of part-yorths) of the current favorite cereal is 65 for each child. Your job is to design a product that will maximize the share of choices for the nine children in the sample. Which child would definitely not switch from his/her current favorite cereal? Child \#6 Child \#3 None of the others. Child \#7 Child \#5