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For what service outputs and market segments does a wholesaler such as CDW have a competitive advantage relative to a) direct selling manufacturers and b)

For what service outputs and market segments does a wholesaler such as CDW have a competitive advantage relative to a) direct selling manufacturers and b) smaller value-added resellers (VARs) or "solution providers"?

In contrast, for what outputs and segments do direct sellers and smaller VARs have an advantage?

Bulk-breaking?

Speed of delivery?

Assortment?

Customizations?

Customer service?

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