For your class project, you will devRitz Carlton Hotels rank among the top "customer service" companies in the world. Their "Gold Standard" is highly praised, and is used as a "best practice" training model in many similar hotels. It is therefore, the benchmark is providing customer service in the lodging sector of our industry.elop and present a plan of action for implementing a specific change within a defined organization. The change can be hypothetical or something you have experienced a need for in a hospitality organization