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FORD MOTOR CO, YEARS 2019-2021, PLEASE USE SEC.GOV 10K REPORTS 1. INTRODUCTION: A general description of the Company, its products/services, industry, primary customer base, and

FORD MOTOR CO, YEARS 2019-2021, PLEASE USE SEC.GOV 10K REPORTS image text in transcribed
1. INTRODUCTION: A general description of the Company, its products/services, industry, primary customer base, and major competitors 2. INCOME: A discussion of the company's primary sources of core and comprehensive income, major sources of non-operating or transitory earnings (if applicable), and quality of earnings 3. CASH FLOWS: A discussion of cash flow trends for each of the 3 major categories (operating, investing, financing) 4. RATIO ANALYSIS: Key conclusions drawn from the company's last 3 years of ratios, as well as a comparison to industry averages and competitors. Should include a discussion for each major category of ratios, including liquidity, solvency/leverage, efficiency, profitability, and market value. 5. MARKET VALUATION: A consideration of any unrecorded assets, as well as the company's general market value or stock price trends. 6. STRENGTHS/WEAKNESSES: Summarize the company's key financial strengths and weaknesses, in comparison to its competitors and the industry. 7. FUTURE PROSPECTS: Discuss what conclusions you were able to draw regarding the

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