Forward integration, backward integration, horizontal integration, market penetration, market development, product development, concentric diversification, horizontal diversification, conglomerate
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Forward integration, backward integration, horizontal integration, market penetration, market development, product development, concentric diversification, horizontal diversification, conglomerate diversification, retrenchment, divestiture, liquidation.
Or answer any of the following questions:
- Have you ever participated in a strategic planning process? If yes, share your experience. If not, why were you not invited, and why you should have been invited?
- Name any company that has executed a certain corporate strategy and resulted in a fall in stock price. What causes this to happen?
- Choose a Malaysian company that has implemented a cost leadership strategy, discuss how they have performed.
- Choose a company that has gone through a liquidation process; what happen to the company, and do you agree with their decision?
- Share how strategic control is implemented in your company.
Related Book For
Strategic Management A Competitive Advantage Approach Concepts
ISBN: 978-0133444797
15th edition
Authors: Fred R. David, Forest R. David
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