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Freeport Manufacturing forms a joint venture with Cheng Merchandise, a Chinese company located in Hong Kong. Freeport Manufacturing may have entered the joint venture because
Freeport Manufacturing forms a joint venture with Cheng Merchandise, a Chinese company located in Hong Kong. Freeport Manufacturing may have entered the joint venture because it offered all of the following advantages except
it provides control over product attributes
Freeport Manufacturing would be joining an established firm
it requires less commitment from all parties than other methods of entering foreign markets
it provides immediate marketing knowledge
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