full reportcase solution(excluding appendices and exhibits) and a memo:-

The History

The Bruce Mines Journey of Love - The Holy Walk began in 1991 under the direction of the late Pat Robinson. Pat and her daughter Lorna Robinson, along with the help of more than 150 local volunteers, donated their time, money, and effort into creating the "Journey of Love," which was based on a pageant Pat had seen in a community in Michigan. The event, held at the United Church in Bruce Mines, is an interdenominational pageant aimed at telling the story of the birth of Jesus Christ in an interactive and engaging manner, complete with costumes, large props, and live animals. In the beginning, the majority of the community in Bruce Mines was involved annually in putting on the pageant, which drew crowds of 4000-6000 spectators over a period of three nights.For the first few years, the Journey of Love was covered by MCTV- the regional television station. With the help of the media and word-of-mouth, this event was able to attract people from all over Ontario, Canada, and even the United States. The pageant ran solely on donations. If there was a profit at the end of the event, any excess funds that were not necessary to run the next year's pageant were donated to various local not-for-profit groups. One year, the excess funds for the Holy Walk were used to purchase a piece of equipment for the town of Bruce Mines Fire Department.The event was so successful that it eventually lead to three "spin-offs" in other areas of Ontario, based on the original Bruce Mines Holy Walk script.

The Walk

The Holy-walk runs for three to four nights depending on how many people attend, and the amount money that was donated the previous year. is the event uses the local United Church Building as the start point for the walk. The doors to the church open at 5:00 pm, and tours begin at 6:00 pm. The walk consists of 14 stations depicting the journey that Joseph and Mary took from Nazareth to Bethlehem and ends with the paying of mock taxes to the Empire.

The guests are separated into groups of 10 to 15 people to create "families." Each family is then given a tour number. Once their tour number has been called the group is taken to a room at the back of the church to prepare for their "walk". The families are then assigned guides, and if needed helpers to assist persons with special needs. Once introduced to their guide they are given a a pageant program that will allow them to travel through the pageant with ease.

The walk takes about 15 to 20 minutes to complete depending on the number and length of interactions the family has. Throughout the journey the families will encounter Cesar Augustus guards, these guards were the ones that threw prisoners into the stockades, Sheppard's, village people, kings, angels, inn keepers, beggars, Mary, Joseph, and various live, period-based farm animals.

Once their mock taxes have been paid, the prophet baby Jesus viewed, the guide directs the family away from the manger and back to the church. There refreshments and desserts are served, and where "REAL" donations are accepted.

The Committee

In the first years of the Journey of Love, Pat Robinson was the founder and the director of the production, Pat was assisted by her daughter Lorna. The support from the community and Town of Bruce Mines was overwhelming. After organizing and heading-up all of the operations for five years Pat passed away. In the years that followed different people have stepped in to take event leadership in hopes of continuing Pat's success with the production of the Journey of Love. Since 1996 an Event committee was created to organize and run the Journey of Love. The committee consists of four members, a Coordinator, an Assistant Coordinator, a Secretary, and a Treasurer.

Presently the following people are the committee;

Coordinator - Barb Babcock

Barb has had no involvement with the Journey of Love and has only stepped into the position of coordinator for two months. Barb, works at the local Bank along with her sister-in-law and fellow teller, Deb Babcock, who is also a member of this committee

Assistant Coordinator - Deb Babcock

Barb's sister-in-law, Deb has been involved in the Journey of Love in previous years as a guide, but has had no involvement in the development of the production.

Secretary - John Spencer

John has been involved in the Journey of Love for many years and has held many different positions with the event. He has held the secretary position for most of the years the Journey of Love has been operating. John is an Accountant and a United Church Elder.

Treasurer - Nola Sprague

Nola has been involved in the Journey of Love for many years and has participated at various levels of the "Walk" production; she has been an actor, assisted with set up and disassembly of props and sets, and a guide. Nola is a bookkeeper and works for John Spencer.

The Volunteers

The Holy Walk needs approximately 150 volunteers in order to run successfully. To keep that feeling of authenticity, volunteers of all ages are necessary. Recruiting volunteers for this event has been the Committee's most difficult task. Bruce Mines' population is very small (1500) and many of the residents are now over 50 years old. Most of the residents would love to see the Journey of Love continue successfully, however the majority of the population is unable to help out because of the long hours and physically demanding nature of event preparation and work.

Donations and Funding

In the past, there has never been an admission fee charged for the Journey of Love, funding has been generated solely by donations. Participants have never been told that a donation was expected or necessary, as a result some do not donate, and in later years it was found that some participants were leaving the "Walk" without heading back to the church afterwards, where the Committee was hoping to collect donations.

Although the backbone of the Journey of Love has been its volunteers, they do not donate money to help cover costs, they donate their time and effort.Many in the community have come to believe that to hold an event like the Journey of Love comes at little or no financial cost; however this is not the case.

The Journey of Love incurs many costs such as;

Rental of the church, to cover usage, heating and electricity.

Ambulance/First Aid

Portable washrooms to be placed along the exterior of the church and in the park.

Refreshments for the gathering in the church before and after the event.

Costume and prop repair

Advertising

Thank you cards

Candles to light the path

All of the costs are generally covered by the donations from the previous year's "Walk". The decrease in donations over the last couple of years has left the committee with very little cash-flow to begin organizing another pageant. With very little cash on hand, and many expenses to come, the Holy Walk committee are in a quandary as to what should be done with the next pageant rapidly approaching (Exhibit 1).

Event Props

The Holy Walk uses a wide variety of props along the 14 stations of the "Walk", the most important being the manger and the stage. The manger houses baby Jesus re-enactment, with many live animals such as donkeys, sheep, camels, and the stage is where the choir of angels stand. Both of these props require regular maintenance to ensure their safe use year after year. This normally entails inspecting the prop and changing a few boards and inserting a few screws or nails each year, but due to vandalism and the lack of use over the last two years, it looks like to the two units may have to be completely rebuilt.

The pageant also owns and maintains many of the costumes that have been in use for the past seventeen years. Over the years they have mended the costumes that are salvageable, and have used monetary donations to replace the ones that were too damaged.Each year approximately 10% of the costumes are replaced or repaired, at a cost from $200-$500.

The Thank-You

In previous years, the organizers of the Journey of Love spent an abundance of time and financial resources on delivering personal thank-you cards to all volunteers and supporters, and using print media to again to thank everyone involved. According to the budget of the latest running of the Holy Walk, approximately $600 was spent on these two budgetary items. Since finances have become a struggle, this stretches the abilities of the organization to continue. It would be nice if the organization could find a more cost-effective way to express their appreciation, maybe personal e-mails, a newspaper announcement (one general thank you), or special signage displayed around various high traffic areas in the town?.

Event Promotion

The lack of promotion supporting the Holy Walk has been a major contributor in terms of the lack of present-day event awareness in the region. Throughout the years, the Journey of Love has lost its recognition in the surrounding communities, and it is clear that the public has seemed to almost forget about the pageant. Awareness of the pageant must be restored, but all methods used to must be cost effective, as donations have reached an all-time low. Although the Journey of Love already has a website, it is does not seem to be used to its full potential - it consists of an e-mail address for a contact and some "old, dated" photos. Word of mouth promotion has been the only real form of promotion

The Future

It is now April and the next walk is tentatively set for next November. In order for the Journey of Love to get back on its feet, the Committee believes that there are two main aspects that must be improved, donations and volunteers. As with most not-for-profit organizations, these two factors will determine if the Holy Walk will be feasible this coming winter, and for winters to come. Based on the past success of the event, there is seems to be great potential. It is going to take strong leaders and community involvement, but it can be done. The younger generations must get involve and take charge, and lead the walk into a new era.

Ex.1: Project Budget

Holy Walk 2010 Budget Unknown Expenses Are Based On 2007 Numbers Revenue Current Bank Amount 800 Iron Bridge Donation 1000 Total 1800 Expenses Church 1500 Ambulance/First Aid * 600 Port-A-Potties (2) 357 [$50.2 per unit + $1.35 per Km + $82 for transportation] Costumes * 100 [minor repairs - most of the material is available to make Food and Beverage * 200 [Hot Chocolate, Coffee, Juice, Baking (hopefully majority . Advertising * 130 [Posters, Flyers to hand out, Signs] Thank Yous * 200 [personal thank you cards for sponsors, volunteers, local Miscellaneous * 100 [guest book, wood, music etc] 1857 Total Net Income (loss) -57 * Forecasted Amount Potential Revenue Donations from the Holy Walk Poinsettia Sales * In Memory Of Candles Potential Expenses Transportation